Posts Tagged ‘marketing’
February 22, 2012 | 8 comments
“Google can bring you back 100,000 answers. A librarian can bring you back the right one.” — Neil Gaiman By Margaux DelGuidice The night before I was scheduled to return to work after summer vacation I was lying in bed, staring at the ceiling trying to quiet my thoughts and reset my body into work mode….
September 2, 2009 | 26 comments
By Emily Ford Outreach is dead. It’s time we put its body in a coffin, say our collective prayers and move on. You see, for most of the summer I undertook a long series of “outreach” trips to promote and educate the public at large about a grant-funded project I’d been working on for the past…
October 8, 2008 | 4 commentsTags: book review, elizabeth burns, librarianship, marketing, pop, pop goes the library, review, sophie brookover
By Brett Bonfield In 1968, Robert Venturi and Denise Scott Brown, a couple of newlywed architects, had the humility to laugh with Las Vegas rather than at it. A few years earlier, Tom Wolfe had written, Las Vegas has become, just as Bugsy Siegel dreamed, the American Monte Carlo-without any of the inevitable upper-class baggage…